| Have You Stopped by Playboy.com Lately? |
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Playboy.com has a new image, and it's worth a look. Whether you want to look at hot college coeds, take a virtual reality tour of the Hef’s bedroom, or play StripQuest, the latest incarnation of the busty bunnies is sure to keep you clicking long after the sun has gone down. We should have figured something was up when much of the content on Playboy.com remained stagnant for months. We figured that it was due to the financial and leadership troubles at the world’s best-known adult brand. CEO and daughter of Hugh Heffner, Christie Heffner, resigned her post in January 2009 amid losses of $145.7 million in the last quarter of 2008. Since then, Playboy has been cutting costs and streamlining the way it does business. But one thing it wasn’t going to cut costs on was its website, which the head honchos at Playboy envisioned as “the ultimate lifestyle and entertainment destination, re-engineered for a new generation of sophisticated men.” Playboy wanted to add more multimedia, more interactivity, and more can’t miss features, like Play-Mation Nation, After Hours, Style Recon, and Wanderlust. In short, it wanted to make sure it kept its status as the #1 most visited men’s entertainment website, with 6 million visitors each month. Jimmy Jellinek, editorial director, explains their vision: “With this transformation of Playboy.com, we are welcoming millions of American men to a next-generation online community that literally puts the entire World of Playboy at their fingertips.” Now, whether you want to know what to wear to catch women’s eyes, what to do on that first date, where to find the nation’s hottest venues, or what the world’s hottest women look like without their clothes on, Playboy.com is your one-stop destination. For the first time, you can browse the entire history of Playboy Interviews, from Fidel Castro and Jimmy Carter to Seth Rogen and Hugh Laurie. And, of course, if the only thing that ever interested you about Playboy was the photos of naked girls, they’re here as well: naked supermodels, cybergirls, playmates, amateur models, naked celebrities, and much, much more. Visit Playboy.com today and let the next generation of digital adult entertainment blow your mind.
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